The Digital Marketing Manager will provide advice and recommendations to a team of commercialization professionals and implement a variety of marketing activities in order to enhance and support technology transfer and outreach activities. The role will be responsible for online marketing management and making recommendations regarding technical solutions for new systems and new channel options, ensuring compliance with copyright practices.
The Digital Marketing Manager will design, create, and assess marketing efforts within WORLDiscoveries, with a goal of building and promoting their portfolio’s and Western’s brand and reputation locally, nationally, and internationally. The role will provide creative services and consultations for projects, department programs, start-up websites, newsletters, information packages and guides, annual reports, presentations, and other marketing materials to ensure appealing and impactful designs are developed that fit with their portfolio’s goals, and with the University’s marketing and branding strategies and guidelines.
Innovation fellowship programs have been developed to immerse highly talented scientists, engineers Innovation fellowship programs have been developed to immerse highly talented scientists, engineers and clinicians in training and research environments that build innovation leaders and create novel medical technologies. In collaboration with the Executive Director, WORLDiscoveries, the Program Director will lead the Western Medical Innovation Fellowship (MIF) program, and develop strategies, policies and processes to secure funding opportunities for the program. The Program Director will develop and maintain relationships with industry, donors, government and other stakeholders, develop strategic plans, and manage the allocation and reporting of financial, human and physical resources to support the MIF program. In doing so, the Program Director will reinforce and advance the reputations for Western, WORLDiscoveries, BrainsCAN and the MIF locally, nationally and internationally, and enhance the MIF program’s brand recognition.